Lesco Lawn Shop at The Home Depot

This project involved many different pieces that all wove together to make a professional grade “Lawn Shop” within The Home Depot. The underlying theme of What the Pros Use became the key element that helped bring all of the different pieces together, including:

• Custom store signage to promote the professional brand while maintaining The Home Depot standards
• Product packaging that helped consumers understand why the pros use the product
• Pallet wraps to let consumers clearly see from a distance key product details